Download full Job Description PDF
Job Title: Marketing and Communications Manager
Location of work: Online or in person at the venue in Leeds. You will be expected to work in person with the team.
Salary: £26,000 – £32,000 Pro rata. (Depending on experience)
Length of role: This is a permanent role pending 6 months probationary period.
Hours of work 5 days per week (35 hours), Primarily weekday daytime work. (Flexible working considered)
Application deadline: 6th Aug 2022
About the role
We are seeking an experienced, passionate, inspired and inspiring communicator to support the work we do by building awareness, taking our communications to scale and telling the story of the facets of the work we do in a way which increases the reach to all audiences, and builds the potential of our work and our impact. You will have oversight of all of the projects and brands which sit underneath the Open Source Arts umbrella, ensuring that our key audiences are engaged, are excited and continue to grow.
This is a new role, and you will be working with a growing team, including occasionally managing interns and volunteers. We are looking for someone who has the necessary experience, inspiration and enthusiasm to design and enact creative, multi layered, multi-level plans to effectively communicate about the complexity of what we do in a way which helps to reach audiences and clients and share the compelling story with clarity so people of all learning preferences and communication styles can understand the compelling purpose behind what we are doing, and consequently discover a way to become involved with it. You will be able to quantitatively report on the efficacy of the strategies you are employing and back up your approach with evidence and figures.
Who we’re looking for
We are seeking a self-motivated and strategic thinker who works well as a part of a larger team but who is self-managed and internally motivated and can create, design, lead and innovate in a self-directed way, working closely with input and guidance from the leadership team. This role is not for a new starter or someone seeking to develop their experience in the industry, we are hiring an experienced worker who is inspired about the creativity of strategic communications.
You will believe in why we do what we do, be excited to be a part of developing this story and making it a success. You will be required to dive in, use your knowledge and understanding to innovate excellent, strategic ways of sharing the good news about the projects, opportunities and impacts we are creating, and be self-driven about sharing the good work that happens here. You will communicate in a coherent way about our portfolio of products and services, helping us not only bring in new relationships, but also nurture and develop existing ones.
This is a new role in a growing team and you will work closely with the events and leadership team and be responsible to the leadership team. You will have responsibility for interns, volunteers, casual staff, agency workers, marketing and communication assistants.
Key responsibilities
- Working with others in the team to implement the digital communications strategy.
- Develop, and ensure up to date, accessible and SEO friendly content of our websites.
- Oversee management of our social media channels.
- Develop an integrated digital communications strategy for Open Source Arts, encompassing all projects that sit around the spokes of that wheel.
- Define audience and partner engagement key messages and develop and implement an audience engagement strategy.
- Monitor, evaluate and report on effectiveness of marketing, communications and digital activity and adapt as needed.
- Be an active guardian of each of our brands, developing these as required, and ensure adherence across all communication channels.
- Oversee effective digital advertising and marketing campaigns.
- Develop and nurture communications, PR and media relationships.
- Develop and nurture relationships with stakeholders.
- Build and lead in-house marketing and communication teams, ensuring they have the right skills to deliver and implement the marketing, digital and communication strategies.
- Develop and ensure implementation of campaigns
- Be committed, punctual, honourable and work with integrity and commitment to maintain confidentiality
- Have an inclusive mindset and embrace a culture of creativity and dedication
- Be polite, authentic and respectful to all people, working with deep listening as a leadership stance. We can discuss what this means in an interview if you proceed through the application process.
- To work as a valued team member and support with other duties as required with agreement from the leadership team.
- Awareness of, compliance with, and contribution to organisational policies and procedures and such GDPR, Equal Opportunities, Equitability and Welcome Policy, and other health and safety policies.
Qualifications
Essential (we will ask you about some of these during your interview)
- Experience of successfully creating and implementing digital strategies and campaigns
- A relevant qualification at degree level or suitable evidencable experience in digital engagement with leadership elements of at least 5 years.
- Good level of competence with common content management systems (WordPress, Mailchimp essential).
- Experience of digital engagement including SEO and PPC.
- Experience of working to targets and set budgets.
- Understanding and experience in analysis of digital campaigns (e.g. google analytics) and ability to share relevant information with the team.
- Proven experience of developing and maintaining a brand identity.
- Experience working with public facing communications, press and media.
- Experience of setting strategies and overseeing communication and digital engagement activity.
- Experience of managing social media channels.
- Experience working with a wide range of external providers, stakeholders and managing agencies, such as web developers, SEO specialists and external partners.
- Experience of supervising and leading others to support, implement and analyse strategies and campaigns with a motivating positive attitude and energy.
- A good level of competency with Adobe (or similar software) for design and editing skills (including Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premier Pro, Adobe After Effects).
- Understanding and ability to follow policies, guidelines and laws governing digital work and health and safety in the workplace (e.g. copyright, GDPR).
- Have exemplary honesty and authenticity and commitment to the personal work required to develop and maintain this.
- Excellent copy writing and proof-reading skills.
- An organised and professional approach to your work, with proven experience of managing multiple tasks at the same time and delivering to deadlines.
- Excellent interpersonal skills and ability to communicate well with a wide range of stakeholders.
- Ability to manage own workload and internally motivated to deliver
- Excellent communication skills & be fluent in English to a professional level (although English does not need to be your first language).
- Creative approach.
How to apply & what to expect
- Read full job description.
- Submit an application as outlined below.
- Attend an interview if invited, which includes a chat with a few members of the team and a practical exercise.
- Successful candidates will be selected pending receipt of satisfactory references.
Interviews between Mon – Fri 9am-5pm
Expected start date: as soon as possible
Application process
Open Source Arts are committed to reflecting the diversity of the city we’re based in. We are currently underrepresented in our staff team by people who identify as disabled, D/deaf, people of African and Caribbean heritage, people of South East Asian and East Asian heritage, and people of Gypsy, Roma and Traveller heritage. We actively encourage applicants from these backgrounds and experiences to apply.
If there are any things which would help you submit the best possible responses to this first application stage, please feel warmly invited to make them clear to us and we will do our best to make it happen. If there is anything that we can do which will help you attend the interview well then please do let us know. Interviews will be in-person and you will be warmly welcomed at our premises and there will be adequate time between interviews that they do not feel rushed.
When you arrive, you will be greeted by a member of our team, given a tour of the premises and we will have a cuppa before we sit down for the interview process. There will be four people on the interview panel, and we will make clear the makeup of the panel before the interview date. Any tasks you will be asked to complete during the interview will be clarified in the invite to interview.
To apply, please email the following to info@opensourcearts.co.uk
- Your CV (2 side A4 max)
- Contact details for x2 referees (can be included in your CV). We would contact referees at point of an offer of the job and will let you know in advance before making contact. We ask for one current/most recent employer reference, the second can be an employer or a character reference.
- A cover letter (2 side A4 max) The cover letter should demonstrate how you meet at least the essential qualifications that haven’t been included in your CV. Please also let us know if you expect to be available on the expected interview date.
You could send a video or a voice note recording containing the above information if you prefer instead of the written docs above (max 5mins).
We also ask that you fill in this equal opportunity monitoring form when applying. We want to know who is engaging with us so that we can support those who are currently under-represented in our organisation and to help us see how we are doing. Any information shared in this form will be anonymous and not be used for shortlisting.
If you want to contact us before submitting a full application, you’re welcome to speak with Myra by email myra.rowland@opensourcearts.co.uk or give us a call on 01132 468 975
Thank you for the interest, we are looking forward to receiving your application!
